How Does the Desire for Novelty Shape Our Social Media Use?

A Daily Moment of Scroll Imagine sitting on your couch, scrolling through Instagram after a long day. Each post you see is a mix of dazzling images …
How Does the Desire for Novelty Shape Our Social Media Use?
Latest Posts

Why Do We Seek the Thrill of Notifications?

The Pull of a Notification Imagine you’re sitting at a café, coffee in hand, scrolling through your phone. Every few minutes, a familiar sound pings…
Why Do We Seek the Thrill of Notifications?

What Drives Us to Seek Instant Gratification?

Waiting for the Buzz Imagine scrolling through your Instagram feed while waiting for your morning coffee. You glance at the clock, feeling the restl…
What Drives Us to Seek Instant Gratification?

Why Do People Chase Trends on TikTok?

A Common Moment in Daily Life Imagine scrolling through TikTok, where you see the latest dance challenge. You feel an urge to join in, to recreate t…
Why Do People Chase Trends on TikTok?

How Does the Need for Belonging Shape Our Online Interactions?

A Morning Scroll Imagine waking up and reaching for your phone, bleary-eyed but eager to check Instagram. You scroll through a sea of posts, each on…
How Does the Need for Belonging Shape Our Online Interactions?

What Makes Us Crave Engagement on Social Media?

A Moment of Connection Imagine scrolling through your Instagram feed after a long day. You pause at a friend’s post, feeling a sense of warmth as yo…
What Makes Us Crave Engagement on Social Media?

What Drives Our Desire for Validation on Social Media?

A Moment of Connection Imagine scrolling through your Instagram feed, pausing at a photo of your friend celebrating a milestone. You feel a pang of …
What Drives Our Desire for Validation on Social Media?